Who I Am and What I Do
I’m a Creative Strategist with 10+ years of experience building brands across the fitness and music industries. I translate customer insight into clear positioning, compelling narratives, and scalable content systems—aligning product, creative, and marketing to drive measurable growth.
With a Master’s in Digital Social Media from USC, a Psychology degree from Cornell, and a professional background in visual design, I bring a hybrid lens of audience understanding and creative execution to build cohesive, high-performing brand systems.
What they're saying about me
"Diego will make a great addition to any organization that is looking for a hard-working individual who doesn’t shy away from any challenge."
Senior Designer - Under Armour
"Diego is willing to go above and beyond for his client, which complements his strong work ethic and warm demeanor."
Producer - CNN International
"He’s the kind of team member that gets along with everyone."
Lead Designer - Feats Inc.
"Diego is always willing to take on a challenge and, during his tenure at Under Armour, consistently delivered quality results in short order. "
Designer - Under Armour
"I was consistently impressed with Diego's strong work ethic and eagerness to expand his knowledge and skillset"
Software Engineer - IBM